Please use this identifier to cite or link to this item: http://earsiv.odu.edu.tr:8080/xmlui/handle/11489/3448
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dc.contributor.authorKement, Uzeyir-
dc.contributor.authorCavusoglu, Sinan-
dc.contributor.authorBukey, Aziz-
dc.contributor.authorGoral, Murat-
dc.contributor.authorUslu, Ahmet-
dc.date.accessioned2023-01-06T11:03:44Z-
dc.date.available2023-01-06T11:03:44Z-
dc.date.issued2021-
dc.identifier.citationKement, U., Cavusoglu, S., Bukey, A., Goral, M., Uslu, A. (2021). Investigation of the Effect of Restaurant Atmosphere on Behavioral Intention. Journal of Tourism and Services, 12(22), 222-242.Doi:10.29036/jots.v12i22.245en_US
dc.identifier.isbn1804-5650-
dc.identifier.urihttp://dx.doi.org/10.29036/jots.v12i22.245-
dc.identifier.urihttps://www.webofscience.com/wos/woscc/full-record/WOS:000668639000012-
dc.identifier.urihttp://earsiv.odu.edu.tr:8080/xmlui/handle/11489/3448-
dc.descriptionWoS Categories : Hospitality, Leisure, Sport & Tourism Web of Science Index : Emerging Sources Citation Index (ESCI) Research Areas : Social Sciences - Other Topics Open Access Designations : hybriden_US
dc.description.abstractThe present study aims to examine the effect of restaurant atmosphere on behavioral intention. The study sample group consists of 412 guests visiting the a la carte restaurants residing in Bodrum destination. The questionnaire was applied to restaurant customers between June-December 2018. The convenience sampling method was used within the scope of the research. SPSS and AMOS statistical programs were utilized to calculate the validity and reliability of the questionnaire and test the hypotheses. When the study results are examined, it can be noted that the spatial layout & employee factor and view from the window had a positive effect on the revisit intention, word-of-mouth intention, and willingness to pay more. Furthermore, it was determined that the ambiance affected the willingness to pay more positively. Nonetheless, it has been identified that there was no statistically significant effect of the ambiance and facility aesthetics on the revisit intention and word-of-mouth intention. Finally, it was figured out that facility aesthetics did not statistically significantly affect willingness to pay more.en_US
dc.language.isoengen_US
dc.publisherVYSOKA SKOLA OBCHODNI & PRAZE PRAHAen_US
dc.relation.isversionof10.29036/jots.v12i22.245en_US
dc.rightsinfo:eu-repo/semantics/openAccessen_US
dc.subjectPERCEIVED VALUE; FIT INDEXES; CUSTOMER SATISFACTION; PLANNED BEHAVIOR; SAMPLE-SIZE; QUALITY; SERVICE; IMAGE; EXPERIENCE; PATRONSen_US
dc.subjectRestaurant atmosphere; Behavioral intention; Tourismen_US
dc.titleInvestigation of the Effect of Restaurant Atmosphere on Behavioral Intentionen_US
dc.typearticleen_US
dc.relation.journalJOURNAL OF TOURISM AND SERVICESen_US
dc.contributor.departmentOrdu Üniversitesien_US
dc.contributor.authorID0000-0002-3190-9079en_US
dc.contributor.authorID0000-0002-5476-8408en_US
dc.contributor.authorID0000-0001-9365-8677en_US
dc.identifier.volume12en_US
dc.identifier.issue22en_US
dc.identifier.startpage222en_US
dc.identifier.endpage242en_US
Appears in Collections:Gastronomi ve Mutfak Sanatları

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